Creating A Better Financial Future 

Savings and Investments Introduction 

Why are we encouraged to save money? 

In September 2016 Money Advice Service conducted research shows that millions of working-age people across the UK are at financial risk due to their low levels of savings. 
 
This research, shows that 4 in 10 (40%, 16.8 million) working-age people across the nation lack a savings buffer, with less than £100 in savings available to them at any time. 
 
These worryingly low levels of savings mean that huge numbers of people are vulnerable to unexpected bills or unplanned expenses that may have serious consequences on their financial stability. 
 
Unforeseen expenses are an unfortunate fact of life, with nearly three-quarters (71%) experiencing at least one a year. With so many lacking the savings to cover these expenses, large numbers of people are likely to turn to credit or borrowing from friends and family to cover these costs. 
 
For low income earners, saving presents a particular challenge. If household finances are already stretched to make ends meet then saving may simply not be an option, particularly for families with children and those paying down debt. 
 
However, low income earners can and do save. The research showed that 23% of working-age adults on a household income of less than £13,500 have more than £1,000 in savings and 40% save every/most months. 
 
We already know that levels of income, debt and life stage all affect consumers’ approach to saving. This new research highlights further factors that influence savings behaviour across the UK. These include a ‘live for today’ mindset where UK consumers feel they can’t or won’t prioritise saving because of the scale and variety of commitments and demands in their day-to-day life. The research also highlights the importance of saving regularly, even if the sums are modest. 
The critical message coming out of this research is the importance of saving regularly, even if the amounts are small. It’s vital that people have day-to-day money management skills to engage with their finances and find the opportunities and motivation to put a little cash aside to meet their financial goals. Saving regularly, even in small, manageable sums, can make a real difference to people’s financial security. 
 
Speaking about the research, Nick Hill, Money Expert at the Money Advice Service, said: “These figures show the millions put at risk by the saving gaps in the UK. Everyone’s situations and abilities are different, so it’s important to find an approach to saving that’s right for them and their household. For some on low incomes, saving is a real challenge as they may simply lack the income needed to save at all. 
 
“But for many, developing a savings habit is very achievable. Regular saving is key to building up that buffer against those life surprises. If you earn enough to set even a little aside each month that’s great - a direct debit into a savings account might be an easy way to do this, even if you start small and increase the amount with time. 
 
“Our research also showed that if people set a manageable savings target, they’re usually able to reach it. Setting a savings goal – in the case of our study of £100 a month – was shown to have a positive impact on people’s financial skills and their attitude towards savings.” 
 
Martyn, a participant in a Money Advice Service challenge, which encouraged people to save around £100 a month, saved £420 over three months. He said: “When I started the challenge I realised that there were lots of ways that I could cut back further on my spending. I took a look at what we were spending on food shopping. With the help of the whole family, including our parents, we started to reduce our grocery bills by preparing a seven-day meal plan.” 
 
Source: Money Advice Service 
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